Premier Sotheby’s International Realty

Sothebys Luxury Real Estate Synergy

Premier Sotheby’s International Realty is the dominant market leader in luxury real estate sales in Sarasota, Florida. The company is an influential affiliate in the Sotheby’s International Realty® brand, a global luxury real estate brokerage firm that offers unrivaled access to qualified people and distinctive properties around the world.

Through Premier Sotheby’s International Realty’s cooperative advertising and marketing programs, we participate in a variety of print and digital advertising with an impressive list of local, regional, national and international media. Our media plan allows us to position information about your property frequently, elegantly and prominently where buyers are looking for it.

Our service includes:

  • “Just Listed” email to all real estate agents in Sarasota, Manatee and Venice
  • Broker open house to announce your listing to thousands of agents in our local board or Realtors®
  • Geo-targeted “Just Listed” post card mailing
  • Detailed property listing with photos and video in the Multiple Listing Service (MLS), Premier Sotheby’s International Realty website, all major real estate websites and select luxury home websites
  • Featured property listing in our website — peterglaughlin.com
  • Boosted posts on social media
  • Inclusion, on a rotation basis, in local print media
  • Inclusion, on a rotation basis, in weekly emails to local real estate agents

The synergy is now in full force – your Sarasota luxury home has been styled and photographed, the Peter G. Laughlin Group has expertly launched your property’s marketing campaign, and Premier Sotheby’s International Realty has provided a global platform to attract qualified buyers. The synergy works to realize the best possible outcome from the sale of your property.

Global Marketing Outreach Video


The Essence of Extraordinary

Advertising Your Luxury Home

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